Frontier goes viral on TikTok after purchasing a woman’s groceries. East Idaho Credit Union looks for opportunities to build better lives and inspire others through impactful interactions. East Idaho Credit Union has reached millions of people through their TikTok platform however, one video alone posted on July 12, 2022, reached 1.4 million people. East Idaho Credit Union can be found on TikTok at

“People often ask us why we do what we do. Our answer is very simple: we believe in building better lives. We strive to improve the lives of people around us through daily interactions with our members, people within our communities and day-to-day opportunities that arise when we see someone we can help. TikTok has become a platform for us to share how we are building better lives but more importantly, inspire others to be kind and do the same.”

– Bailey Foster, a member of Frontier’s social media team

About East Idaho Credit Union

East Idaho Credit Union was founded in 1935 in Idaho Falls and has over $400 million in total assets, 44,678 members, and 10 branches throughout the region. Employees, the family of employees, employers, students, or retirees who reside in, work in, are headquartered in or are paid from any of our field of membership counties are eligible for membership.

Connect with us to see how we are building better lives at